Social Media News: Twitter’s New CEO

It’s no secret that Twitter has undergone significant changes after Elon Musk became its’ executive chair and CTO. With many of his decisions, such as cutting over 80% of Twitter’s staff, receiving major backlash and criticism, we are curious to see how online users will respond to the new CEO, Linda Yaccarino.

As the current head of advertising at NBCUniversal, Yaccarino is expected to use her prior experiences in building out the platform’s ad business and streaming service ‘Peacock’ to carry out Musk’s vision of transforming Twitter into a viable alternative for traditional news outlets. Additionally, Yaccarino’s background and expertise will likely accelerate Musk’s goal of promoting video content and shifting away from text content on the infamous app. 

It seems that Musk has found a CEO who can transform his hopes for the platform into a reality. So what will this look like for users? 

We can expect to see a rise in video content and an emphasis on Twitter as a legitimate source for the latest news coverage. There will likely be a push towards full programs, rather than highlights, on the app as well.

With the ability to bring massive changes to the platform, both team-wise and content-wise, we at the People First Social Club are excited to see what Yaccarino has in store for Twitter. To stay up-to-date on these changes, and other social media news, be sure to follow our social media and blog!

Social Media News: Posting on TikTok 101

Hey there Creators! 

Have you ever recorded and edited amazing high-quality content for a TikTok Video? Has this content significantly lessened in quality when you go to post on Tiktok? 

If this has happened to you, then not to worry. This is a seemingly easy fix. Instagram has many hidden tips and tricks when it comes to uploading high quality content. By following these next few steps you can always ensure the best quality for all your instagram photos and videos.

For Android and IOS:

  1. On the Instagram app, go to the home page where you can view your own profile.
  2. Click the three dashes in the upper right corner of your profile page, and then click settings.
  3. From here you can go to account -> Data Usage, or you can simply search for Data usage in the search bar
  4. Then there will be two options: You can click the toggle button next to “High Quality Uploads” so the button turns blue upon activation.
  5. Now you’re all ready! The uploads will be of higher quality regardless if you’re using cellular or WiFi connectivity.

Social Media News

Hey there creators! 

We have some exciting new updates from the social media world, for all creators and influencers that we are thrilled to share!

Youtube is adding a new feature to it’s studio editing trim. This feature is designed to allow users to cut segments from longer video uploads into shorter clips. This will enable finer grain time editing, as well as making it easier to edit in the youtube studio app itself. This update will be available for all youtube studio editing users, by the end of the first week of August!

Our Tip or Trick of the week: 

As of lately, all Instagram users are noticing a shortage of likes and engagements, on still media posts. Any static feed image posts are not being shown in feed as much anymore. This is because Instagram is continuing to push out their reels feature, and wanting more users to create video content in reels. The best thing to do is use this new algorithm, to your advantage, and start posting more reels! The more Reels you post, the Instagram algorithm will push out to more users on its platform. While posting reels you also have the option to not share it in feed, so it won’t be shared to all your followers, but it will be pushed throughout all of Instagram, which will increase your account engagement, and bring in new viewers to see your account. It is best to start posting reels now, and take advantage of the new algorithm, so you can boost your account as much as possible!