Attention Instagram Users! Instagram has finally hopped on the trend with the introduction of their new 2022 Recap Reels. This “end-of-the-year” recap feature has been a prominent trend amongst various social media platforms and apps such as Spotify, BeReal, and Snapchat.
Specific to Instagram’s recap Reel is the added feature of a celebrity narration. Here’s what the update looks like:
- On each user’s Instagram feed, they are prompted to ‘Create Your 2022 Recap Reel’.
- The user is then walked through the Recap creation process using a narration template that features celebrities and influencers such as DJ Khaled, Bad Bunny, and Badshah.
- Instagram’s recap Reels allow brands and creators to share a message or solidify a brand identity for the year – so be sure to take advantage of the templates!
The 2022 Recap Reel templates will be available until early 2023. Once posted, the recap Reel will remain in the front center of the user’s Reel tab~