Attention Instagram Users!
On February 8th, Instagram announced that they will now allow all eligible U.S. based Reels creators to receive virtual gifts from their audience. How?
All through the click of a new button on their clips! Reels viewers will be able to purchase virtual gifts through Meta’s in-app currency—Stars—to gift creators. These virtual gifts are a way for users to express their appreciation for their favorite creators as the virtual gifts translate into more revenue for the creator, which they can access through the Professional Dashboard.
If you are a creator who utilizes Reels, be sure to check out the virtual gifts update!