Share Your Support for Trans Youth

The Freedom To Be Campaign

The Freedom To Be campaign is seeking creators who are passionate about storytelling and human connection to amplify support for trans youth and their access to essential healthcare. We’re looking for microinfluencers outside of the LGBTQ+ community – supportive allies who can authentically share narratives reflecting identity, family, and justice.

Ideal creators include family/relationship influencers, medical professionals, educators, lifestyle influencers, parenting voices, and BookTok enthusiasts who are trusted for their compassion and relatability.

This campaign centers on a critical moment in U.S. v. Skrmetti, a case that has far-reaching implications for healthcare rights in America. The decision could create a dangerous precedent that undermines the freedom of individuals to access medically necessary, evidence-based care without government interference. It’s about protecting the right to make deeply personal healthcare decisions with the guidance of doctors and families – not politicians.

Trans youth and their families are at the forefront of this fight, advocating for constitutional rights and the freedom to make private healthcare decisions. Bans on gender-affirming care are not only harmful but also violate principles of bodily autonomy and justice.

Through unique and personal content, our goal is to find creators who can help foster empathy, amplify the urgency of this issue, and mobilize communities to stand for justice and healthcare rights for trans youth.

Get started by creating a People First Creator Portal account, or log into your existing account to apply directly.